The 2017 RAM 1500 Big Horn is a full-size pickup engineered for drivers who demand aggressive strength, bold style, and proven capability in a truck that never backs down from hard work. This is not a light-duty pretender. The RAM 1500 Big Horn delivers muscular design, confident performance, and real-world versatility backed by RAMs reputation for durability and comfort. Every detail is built to project power, control, and authority on the road and on the job.
From the outside, the 2017 RAM 1500 Big Horn makes a dominant first impression. Its bold front grille, muscular hood, and wide stance give it an unmistakable presence. Strong body lines, pronounced wheel arches, and a solid rear profile reinforce its tough, no-nonsense character. Chrome exterior accents and premium alloy wheels elevate its aggressive look, blending work-ready toughness with refined confidence. This is a truck that commands attention whether its parked or rolling down the highway.
Under the hood, the RAM 1500 Big Horn delivers the kind of performance that defines a true pickup. Equipped with a powerful V8 or capable V6 engine paired with a smooth automatic transmission, it provides strong acceleration, impressive towing capability, and dependable hauling power. The suspension is tuned for both strength and ride comfort, giving drivers a composed feel whether the bed is loaded or empty. Available four-wheel drive enhances traction and control, allowing this truck to handle rough terrain, job sites, and adverse weather conditions with confidence.
Inside, the Big Horn trim delivers a cabin that balances rugged utility with comfort and refinement. The spacious interior offers supportive seating, durable materials, and a driver-focused layout designed for long days behind the wheel. Premium cloth seating, a leather-wrapped steering wheel, power-adjustable drivers seat, and modern interior accents create an environment that feels both functional and upscale. Intelligent storage solutions and wide door openings make it easy to manage tools, equipment, or passengers without compromise.
Technology plays a key role in the RAM 1500 Big Horn experience. The infotainment system provides touchscreen controls, Bluetooth connectivity, and hands-free communication to keep drivers connected while staying focused on the road. Steering wheel-mounted controls and an intuitive dashboard layout ensure everything is within easy reach, reinforcing the trucks practical design.
Safety and control are built into every mile. Electronic stability control, traction control, advanced airbag systems, and available rearview camera technology work together to enhance driver confidence and vehicle control in demanding situations. The RAMs solid frame and well-balanced suspension deliver a smooth, stable ride that inspires confidence under pressure.
Versatility is where the 2017 RAM 1500 Big Horn truly stands apart. The durable truck bed, multiple tie-down points, and easy-access tailgate make hauling equipment, materials, or weekend gear simple and efficient. This truck transitions seamlessly from work duty to everyday driving without losing its edge.
The 2017 RAM 1500 Big Horn is bold, powerful, and purpose-built. It delivers aggressive styling, proven performance, and dependable capability in a full-size pickup that refuses to compromise. For drivers who demand real truck strength with everyday comfort and confidence, the RAM 1500 Big Horn is ready to dominate every mile.

